Symbiosis School of Media and Communication

Symbiosis School of Media and Communication, Bengaluru

(Constituent of SYMBIOSIS INTERNATIONAL UNIVERSITY)
(Established under Section 3 of the UGC Act 1956 vide Notification No. F.9 12/2001-U.3 of the Government of India)
Accredited by NAAC with ‘A’ Grade

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Curriculum

Semester 1 Semester 2 Semester 3 Semester 4
Advertising Public Relations Advertising Public Relations
Business Statistics Advanced Communication Research Marketing Strategies for Brand Communication Marketing Strategies for Brand Communication Leadership and Capacity Building Leadership and Capacity Building
Managerial Economics Media and Culture Studies Retail Communication Retail Communication Media Law Ethics and Policies Media Law Ethics and Policies
Marketing Management Consumer Behavior and Insights Sports and Entertainment Marketing Sports and Entertainment Marketing Talent Management Talent Management
Media and Communication Industry Overview Brand Ecology Campaign Planning Campaign Planning Managing Creative Enterprise Managing Public Affairs and PR Agencies
Business Communication Integrated Marketing Communication Advance Media Planning and Media Innovation Advance Media Planning and Media Innovation Dissertation Dissertation
Communication Theories Digital Ecosystem Digital Communication Solutions Digital Communication Solutions
Design Technology and Photography workshop Introduction to Advertising Industry and Advertising management Advertising Theory and Strategy Event Management
Principles and Practices of Management Introduction to Public Relations Industry Account Planning Model and Practices Strategic PR and Reputation Management
Corporate Citizenship Case Study Writing and Analysis Method Communication Design and Evaluation Corporate Communication
Advanced Film Criticism Business Plan for Communication Industries Business Plan for Communication Industries
Industry Project 1 Industry Project 3 Industry Project 3
Industry Project 2 Industry Project 4 Industry Project 4